Boom in Food-Tech Start-Up Investments: Angel Investors Give $200,000 to Twigly

The food tech start up scene in India has fast come out of its honeymoon period. An industry that is as colorful as the ingredients present in a typical Indian household has seen a sudden rise and a more recent sharp fall. Until a few months ago the food tech startup business ideas were the darling of the town, they were being loaded with investments, attracting investors, and more importantly, bringing in millions of dollars. Much of that cash was spent on rigorous advertisement to chase down the market share and customer loyalty that would guarantee them success. But as […]

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9 Tips to Customize Your Online Shop and Boost Mobile User Sales

Since 2010, the use of media tablets and smart phones has increased from 300 to 1100 on 1200 scale of millions of units. Today, in the US 20.7% of users rely on smartphones whereas the trends in desktop users show a slow pace of increment leading to 12.2% users. Let’s talk about the users of different screen shapes. Although the number of horizontal screen users is more than vertical screen users today, yet smart phones win here as well simply by providing screen rotating option. On the basis of personal experience, we mostly rotate the mobile screens when playing a […]

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Angel Investors: How They Avoid Risk and Boost Internal Rate of Return

Starting a new business or enterprise requires skills and capital. Skills are self-supplied and capital is either self-supplied or obtained from external resources. Angel investing is the concept of bringing equity investing and entrepreneurship together. In equity investing, capital or stocks are used to purchase a percentage in business. The capital is returned only when the business is sold. It is like share-holding system, but in angel investing, one person may invest 100% capital in the business. Entrepreneurs can also seek capital gains from angel investors in a running or bankrupt business. Angel investors make up an important but publicly […]

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9 Smartest Tricks to Secure Venture Capital for Startup Businesses

The expanding market has motivated a number of people to expand their business and many others to start new businesses of their own. Securing venture capital for a startup business does not only include raising capital but it is also the moment when you decide the future of your business. Here are 9 tricks to secure venture capital for your startup business and techniques to take the best decisions for the future of your business. 1.    Entrepreneurship or Big Business The infrastructure of a small business is entirely different from that of a big business. Before looking for venture capital, […]

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8 ways to refresh your dying online marketing campaign

Starting out with a new business idea is often a haphazard task. There are so many things that you plan to do and yet so little time to do it all in. One of the first things to do when starting out a business is setting up a basic marketing plan. A part of this will typically concern itself with the online marketing of your business, its brand and products. Typically people starting up their business don’t pay attention to their online marketing campaigns, when they should. As your business starts to grow and time passes, business entrepreneurs will realize […]

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