Boom in Food-Tech Start-Up Investments: Angel Investors Give $200,000 to Twigly

The food tech start up scene in India has fast come out of its honeymoon period. An industry that is as colorful as the ingredients present in a typical Indian household has seen a sudden rise and a more recent sharp fall. Until a few months ago the food tech startup business ideas were the darling of the town, they were being loaded with investments, attracting investors, and more importantly, bringing in millions of dollars. Much of that cash was spent on rigorous advertisement to chase down the market share and customer loyalty that would guarantee them success. But as […]

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9 Tips to Customize Your Online Shop and Boost Mobile User Sales

Since 2010, the use of media tablets and smart phones has increased from 300 to 1100 on 1200 scale of millions of units. Today, in the US 20.7% of users rely on smartphones whereas the trends in desktop users show a slow pace of increment leading to 12.2% users. Let’s talk about the users of different screen shapes. Although the number of horizontal screen users is more than vertical screen users today, yet smart phones win here as well simply by providing screen rotating option. On the basis of personal experience, we mostly rotate the mobile screens when playing a […]

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8 ways to refresh your dying online marketing campaign

Starting out with a new business idea is often a haphazard task. There are so many things that you plan to do and yet so little time to do it all in. One of the first things to do when starting out a business is setting up a basic marketing plan. A part of this will typically concern itself with the online marketing of your business, its brand and products. Typically people starting up their business don’t pay attention to their online marketing campaigns, when they should. As your business starts to grow and time passes, business entrepreneurs will realize […]

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6 Trends to Redefine the Future of Crowd-funding

According to a report submitted by Massolution, the total global crowdfunding amount reached $34.4Bn by the end of 2015. Fast forward to today, the crowdfunding industry data reveals that it will surpass venture capitalism in volume by 2020. In contrast, the Venture Capital industry shows regular trends of investing $30Bn each year. In 2014, Asian crowdfunding volume increased by 320% whereas the North American crowdfunding volume increased by 145%. According to this report, Business and Entrepreneurship represent the most popular crowdfunding industry with 41.3% of total crowdfunding volume. Crowdfunding is expected to surpass Venture Capitalism by 2020 The crowdfunding industry […]

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8 Smart Tips to Choose a Perfect Crowdfunding Platform

Crowdfunding has not only become the talk of the town but also the word of the year ever since President Obama passed the JOBS Act. Although crowdfunding is a new concept but it is also one of the fastest growing business setups. As a basic concept of crowdfunding, it is the process of raising small and large money contributions for a special investment cause. These may include property investments, fundraising for social cause, and investment in stocks. It could be quite difficult for beginner entrepreneurs to choose a platform for investing or raising funds for their business. Here are 8 […]

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